Instgame

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InstGame - Game Distribution Platform FAQ

InstGame is a game distribution platform that connects players with free browser games and helps developers publish and monetize their creations. Players can enjoy thousands of HTML5 games instantly without downloads, while developers can publish games with a simple one-click process and earn 70-80% revenue share.
Simply browse our game library, click on any game, and start playing instantly in your browser. No downloads, no registration, no plugins required. All games work on desktop and mobile devices. Just pick a game and play.
Yes, InstGame is completely free for players. All games are free to play with no hidden costs. For developers, publishing is also free with no upfront fees. We monetize through non-intrusive ads, and developers earn 70-80% of the ad revenue their games generate.
Publishing on InstGame is simple: 1) Create a free developer account, 2) Upload your game (HTML5, WebGL, or packaged build), 3) Add title, description, and screenshots, 4) Submit for review. Games are typically approved within 24-48 hours. No SDK integration required for basic distribution.
We accept HTML5 browser games, WebGL games, and packaged builds for PC and mobile. Popular categories include puzzle, action, strategy, casual, arcade, and board games. Games must comply with our content guidelines - no malware, illegal content, or inappropriate material.
Developers earn 70-80% of ad revenue generated by their games. Payments are processed monthly for balances over $50 via PayPal or bank transfer. You can track your earnings, play counts, and player demographics in real-time through the developer dashboard.
InstGame offers a simpler publishing process with no mandatory SDK integration, faster approval times (24-48 hours vs 3-7 days), and competitive revenue sharing (70-80%). Like GameDistribution, we distribute games through a publisher network, but with less technical complexity for developers.
Yes, InstGame offers a delivery game APK system for Android games. Developers can distribute mobile games directly without app store fees. Players can download APKs for offline play. This is perfect for beta testing, soft launches, or reaching markets with limited app store access.

InstGame is a game distribution platform where players enjoy thousands of free browser games instantly, and developers publish games with one-click simplicity. No downloads, no registration - just play.

Game Distribution Platform - One-Click Publish & Play

For Players: Free Games, Instant Play

No downloads. No registration. Just pick a game and play. We host thousands of free online games across every genre—puzzle, action, strategy, casual, and more. All games run directly in your browser, whether you're on desktop or mobile.

Unlike app stores that require installs and storage space, our HTML5 games load in seconds. Found a game you like? Bookmark it. Want to try something new? The entire library is one click away.


For Developers: Lightweight Game Distribution

Building games is hard. Game distribution shouldn't be.

We watched developers struggle with platforms like GameDistribution, Kongregate, and itch.io. Each has trade-offs: complex SDK requirements, slow approval processes, confusing revenue dashboards, or limited reach. So we built something simpler.

One-click publishing workflow:

  1. Upload your game file (HTML5, WebGL, or packaged build)
  2. Fill in title, description, thumbnail
  3. Click publish

That's it. No SDK integration required for basic distribution. No weeks-long review queues. Your game goes live within 24-48 hours after a quick quality check.

Platform Comparison: Why Developers Switch

FeatureUsGameDistributionitch.ioCrazyGames
SDK RequiredOptionalRequiredNoRequired
Approval Time24-48h3-7 daysInstant5-14 days
Revenue Share70-80%50-70%90%+50-70%
Traffic SourcePublisher networkPublisher networkOrganic onlyOwn sites
Setup ComplexityLowMediumLowHigh

itch.io gives you the best revenue cut but almost no built-in traffic. GameDistribution and CrazyGames have reach but demand SDK integration and take larger cuts. We sit in the middle: decent traffic, simple setup, fair revenue.

HTML5 Game Distribution Made Simple

HTML5 game distribution dominates browser gaming. Players expect instant access—no Flash, no Unity Web Player, no plugins. Just games that work.

Our platform handles the technical overhead:

  • CDN hosting across multiple regions
  • Automatic mobile viewport scaling
  • Cross-browser compatibility testing
  • Embed codes for external sites

You focus on making games. We handle delivery.

PC Game Distribution Platforms Alternative

Steam owns PC game distribution platforms, but their 30% cut and crowded marketplace push indie developers toward alternatives. We support downloadable PC builds alongside browser versions.

Upload once, distribute everywhere. Players can choose browser play or desktop download. You track both from one dashboard.

Video Game Distribution Across Formats

Video game distribution works differently for each format:

  • Browser/HTML5: Widest reach, lowest friction, ad-supported revenue
  • Mobile APK: Our delivery game APK system bypasses app store fees
  • Desktop: Direct downloads for players who prefer offline access

Most developers start with HTML5, then expand to other formats based on player demand.

Alliance Game Distribution Network

Join our alliance game distribution network to multiply your reach. Partner sites display your games to their audiences. You get traffic; they get content. Everyone earns.

The GTS game distribution matching system connects games with relevant player segments. A match-3 puzzle appears on casual gaming portals. A roguelike shows up on hardcore gaming blogs. Smart placement beats random distribution.

Board Game Distribution: Digital First

Physical board game distribution requires inventory, shipping, retail deals. Digital versions let you test market demand before committing to manufacturing.

We see growing interest in async multiplayer board games—players take turns over hours or days. Perfect for strategy games, card games, and tabletop adaptations.

The Best Game Distribution Platform?

There's no single best game distribution platform for everyone. Steam has discoverability but high fees. itch.io has great terms but limited traffic. GameDistribution has reach but complex integration.

We built this platform for developers who want the middle path: reasonable revenue, real traffic, minimal setup friction. One-click publishing that actually works.

Start Now

Players: Browse our game library and start playing instantly.

Developers: Upload your first game in under 5 minutes. No contracts, no minimums, no lock-in.

One platform. Thousands of games. Zero complexity.